ADETEM, l’association nationale du marketing
Pôle Universitaire Léonard de Vinci
92916 Paris La Défense Cedex (France)
Phone: +33 1 41 16 76 50 | Fax: +33 1 41 16 76 58
Email: This e-mail address is being protected from spambots. You need JavaScript enabled to view it | INTERNET: www.adetem.org
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>> Mission
- ADETEM is a marketing platform for professional marketeers in France. The missions of ADETEM are to improve the members’ skills through exchanges and benchmarking, to develop the marketing practice and influence and to increase and enforce international relations.
>> Facts & Figures
Structure: a national association gathering 1200 members
Staff: 7, plus marketeers involved on a voluntary basis (in different Clubs for the association and the publications).
>> Overview of the main activities
ADETEM is organised on 4 main activities :
- Professional exchanges: Clubs (more than 40 meetings per year, with more than 800 marketeers attending), Conferences (on Commercial/Marketing relationships, in March, on Market Research, in June), Journées Nationales du Marketing : the main event on marketing in France. In 2005 : it will take place on October 12 & 13, on the topic : “Marketing, a universe in expansion”.
- Publications (Revue Française du Marketing, Annuaire du Marketing, “Marketing à la Une, Guide Internet des Sources d’Information Marketing")
- Documentation Center
- Professional training
>> Membership types and fees
Individual
Young Professionnals
Corporate (depending on size of company)
>> List of membership benefits
- Possibility of participating in the ADETEM's events
- Reception of the “Annuaire du Marketing” (Marketing Handbook) which contains the list of the members
- Free access to the Documentation Center
- Reception of the ADETEM's Newsletter
- A range of services depending on the fees
>> Publications
- Revue Française du Marketing
- Annuaire du Marketing
- Marketing à la Une, Guide Internet des Sources d’Information Marketing