Austrian Marketing Association

The AMC – Austrian Marketing Association is the umbrella organisation of 7 independent Austrian Marketing Clubs: MC Graz, MC Linz, MC Salzburg, MC Tirol, MC Vorarlberg; MCÖ – Marketing Club Österreich/Wien und i3 from Carinthia.

The Ministry of Economics authorizes the AMC for the organisation of the official state Award for Marketing. For this every two years the AMC has to execute the whole process of financing, the call for entries, the jury and the award festival within a marketing gala combined with a marketing conference. This is one of the most important awards for the Austrian marketing business.


At EMC’s suggestion the AMC started some research studies such as Marketing Agenda 2020 in Austria or: “How digital are consumers?”.


Each member of the independent club is also allowed to visit the events of the other clubs in the AMC.


The AMC is also member of some interesting groups and organisations for E-Privacy, digital taxes or DSGVO.