The international Senior Marketing Professional (SMP) status, which certifies a high level of professional competence, is now available to Lithuanian marketing managers and professionals. The Lithuanian Marketing Association (LiMA) is the only accredited organisation in Lithuania that is entitled to award the international SMP certificate, based on the professional recognition system establishe...

 Brussels, June 26th, 2023 : The Board of the European Marketing Confederation (EMC) has unanimously elected Alvyde Palaimaite as a new Vice Chair.

Alvyde is the driven Managing Director of the Lithuanian Marketing Association (LiMA). She already has more than five years of European executive experience as a Board Member of EMC. She completes the Executive Co...

For the International Day of Marketing EMC has chosen to celebrate the godfather for marketing, Philip Kotler's birthday.

With much gratitude and appreciation, we received a letter from Dr. Kotler in response to the announcement, you can read the letter as a picture, or in the text below. 

On May 17th the European Marketing Confederation held its first-ever webinar on the European Marketing Agenda.

Hosted by Dr. Ralf Strauss, the webinar dives deep into the findings of the European Marketing Agenda 2023 and features presentations and discussions with speakers from a broad range of industries. This gives a fantastic insight into the challenges that CMOs from these wi...